Saint Valentine's Day (Price) Massacre

_I’m not a fan of Valentine’s Day. I think it’s exploitative and used far too frequently by manipulative people to crowbar money out of their spouse/partner/current shag buddy. And guilt-tripping someone into buying a bouquet of flowers (to be delivered to work so the recipient can pretend to be surprised and show off about it, taking particular care to simper with fake compassion in the general direction of whichever colleague got dumped last week) or a concert ticket (which has potentially months’ worth of bragging rights attached) or whatever else it might be, has bugger all to do with love.

_So, as Valentine’s Day approaches, I thought I’d use it as a tenuous link to support a wee Heartbreaker promotion. As it goes in the book:

‘What do you have in mind?’ Johnny knew from experience that there would be dates already set, deals already made.

‘First off, there’s a big launch party at Crawdaddy. That’s planned for February the fourteenth. Valentine’s day, Heartbreaker, Labour of Love. You see the connection.’

‘It’s not exactly subtle.’

And he’s right, it isn’t. But that won’t stop me.

_As of today, and for the next week, the e-book on Amazon in the UK and the US is reduced from £1.98/$2.99 to 77p/99c, and the print book on Lulu has a whopping 40% discount applied to it, reducing it from £10.99 to £6.59. (There’s nothing I can do about the cost of postage, but at least this way it can be delivered for under a tenner.)

So, there you go. In the spirit of Valentine’s Day, I encourage you to buy something. Buy a book. Buy it for someone else, if you wish, or buy it for yourself. Or don’t buy it. Read the reviews, the excerpts on this site and the free download, see if you like it, then decide. Do what makes you feel best.

And rest assured that the only emotional blackmail, manipulation and guilt-tripping involved happens between the pages, to people who are all made up anyway.

Happy Valentine’s Day!